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At Channely, we managed to achieve a 130% growth for JT Commerce within just two months via advertising on Bol.com (Sponsored Products). This growth was achieved through a targeted strategy where we split the campaigns by targeting from the start. This allowed us to analyse at a detailed level which keywords and products did perform and which did not.
Thanks to this data-driven approach, we were able to smartly redistribute our budgets and continuously optimize campaigns. This ensured that the advertising budget paid off as much as possible and that the turnover increased significantly. The result: strong growth within a short time and a scalable foundation for further expansion at Bol.com.
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